How does it work?


4-6 weeks
starting from £2000


Brand audit
Logo suite with 3 variations
Colours/fonts
Brand accents
Brand guideline document
Guide to your files
step 02
The personal touches
Next, customise the rest of the project for exactly what you need - no more, no less. You can leave it at the essentials, or add on whatever print/digital assets you need - all discussed at the project proposal stage, so there's no fluff and no hidden costs.
step 01
The non-negotiables
Every project starts here - the brand essentials. Tried, tested and fine-tuned over my decade-long career, these are the strategic and visual must-haves for a seamless takeoff into the world.
Social media templates
Printed materials
Logo animation
Packaging
Or anything else you need!











Turn your brand from ‘it’ll do’ to ‘holy sh*t, that’s mine?’ โ๐ป
Those endless hours spent in the complexity of your brand can divert energy away from where it matters most - your business and your goals.
That’s where I step in. I’ve been building main character brands for the best part of a decade, and I know exactly how to make your business stand out, attract the *right* customers and keep them coming back for more.
Let me walk you through ๐๐ป





Let's chat
Slide into my DMs and we’ll get to know each other and your business, then I’ll send a project proposal.
Getting organised
We’ll kick off your project with a brand audit to create a strategic blueprint for your brand.
Creative crossroads
I’ll present two routes of creative direction, then you’ll have the choice of how we proceed.
Let the fun begin
Using our creative direction, your brand concept will be presented and tweaked until you’re happy.
Rolling it out
Once your brand style is signed off, I’ll create any add-ons as well as your brand guidelines.
The grand reveal
It’s time to show off your brand! You’ll receive all the files and guides you need for a seamless takeoff!
We absolutely ADORE you! We are so grateful for our time working together and the outcome makes us happy every day! You really brought our business to life ๐ฅน
canton importing
From start to finish, Alex went above and beyond our expectations. The strategic background was so impressive, and whole design journey completely seamless!
bark carpentry
Working with Alex was a DREAM! She is my go-to designer and strategist from now on! She did an amazing job in understanding our brand, I’m in love with Flonu!
flonu
Don’t take my word for it ๐








Come hang with the email-fam ๐๐ป
I don’t do weekly inbox clutter. Just real branding tips, freebies and behind-the-scenes goodies when it’s worth sharing. Oh, and you’ll get my FREE no-BS guide to brand strategy when you join - because main character brands start with strategy ๐ก

